Blundstone Renovating Creme.
Much like a skin moisturizer, renovating cream nourishes and conditions the leather of your boots, preventing them from drying out. Use it often in the early stages of wearing your boots to assist in maintaining the leather and the colour of your boots for longer.
'Rustic' is a neutral-coloured cream that is suitable for use on full grain or flat leather styles, including Rustic Brown, Rustic Black, Antique Brown and Steel Grey*. Even better - as this cream is non-pigmented, it can be used on any colour leather boot.** 

Conditioning your boots regularly will prolong their life, and also prolong that happy 'new boot' feeling you get when you wear them!
 

*Note: Rustic Renovating Cream does darken the rustic leathers initially. Although the boots keep the 'rustic' appearance, the leather will tend to lighten again over time.
**Always test the product in an inconspicuous area as it may change the appearance of certain leathers.